Total Merchant Services

Free Gift Card Program

Consumers demand conveniences and flexibility. Gift Cards deliver on both fronts. Convenience, in terms of getting rid of bulky and time-consuming paper gift certificates. Flexibility, in terms of allowing your customers to give a gift their recipients really desire… whatever they want in your store! Gift Cards also eliminate returns when the wrong gift is selected and the consumer embarrassment when the wrong gift is chosen.

Save on Administrative Costs and Increase Customer Loyalty

Gift Cards offer the following benefits to both customers and business owners:

• Increased store revenue. Gift Cards help eliminate cash returns. Dollars stay in the retail store where the card is issued and gives consumers a reason to come back.
• Lowers administrative costs. Transactions are handled electronically and repetitive manual handling and tracking of paper certificates is eliminated.
• Faster and more accurate transactions, which improves store operations and increases customer convenience.
• Reduced fraud potential since gift cards are issued at the point-of-sale and provide electronic tracking.
• Increased store advertising awareness through promotional programs.
• Helps to expand other in-store promotional programs, such as loyalty and new customer acquisition.

Improve Store Operations with Faster and More Accurate Transactions

The Gift Card provides the following features:

• On-line authorization of all transactions
• A special account number algorithm for fraud control
• Flexibility and options within the system
• Options for rechargeable or static cards available-the re-charge amount is added to the existing balance
• Reprint of previous transactions available
• Receipt printing on active cards
• Merchant reporting available on in-lane transactions, such as purchases, activations, and de-activations

How it works?

The Gift Card provides quicker overall transaction time and convenience for your customers.

• The consumer purchases the Gift Card from the business using any tender type.
• The merchant can activate the Gift Card as a single unit or for larger unit purchases, such as, a corporate purchase of several Gift Cards.
• The card holder presents the card for purchases up to the available balance.
• The merchant checks the status and dollar amount of the card through an on-line transaction process-the account number information is included on the cards magnetic stripe. Balance inquiry can be performed in-lane.
• A receipt confirms the new balance or decline information.